![Building a creative point of view: Tom Beckman](https://webershandwick.asia/wp-content/uploads/2016/03/unspecified-3-1280x335.jpg)
Building a creative point of view: Tom Beckman
Tom Beckman, our Executive Creative Director, & Chair of our Global Creative Collective spoke with us on building a company wide creative point of view, how important the fundamentals are, and how it’s not just the domain of “the creative department.”