Weber Shandwick announced the appointment of Peter Roberts as head of the firm’s Corporate practice in Australia, effective immediately.
Roberts comes to Weber Shandwick from Bell Pottinger in the United Kingdom, where he managed the agency’s Crisis Management practice. He also previously served as head of communications for BBC News.
“Peter brings with him diverse corporate and reputation management experience and a proven track record in new business acquisition, helping us to further expand our sector expertise and support our growing crisis communications offering,” said Ava Lawler, managing director of Weber Shandwick’s Australia operations.
In addition to Roberts’ appointment, the agency has also brought on two specialists, Senior Account Directors Belinda Thomson and Lukas Picton to further bolster Weber Shandwick’s expanding Corporate offering in Australia.